A notorious malvertising actor known as ScamClub has infected some of the most widely visited news sites with a bevy of fake McAfee virus alerts, […]
Category: Mobile ad networks
PDD Revenue Up 66%; The Premier League to Crack Down on Illegal Streaming
In today’s ExchangeWire news digest: PDD Holdings reports revenue has risen by two-thirds; the Premier League announces a crackdown on illegal streaming; and Facebook users […]
Click farms cost advertisers billions
By Gary Anders Online advertising is a booming industry. Market and consumer data group Statista estimates US$567 billion (A$840 billion) was spent on digital advertising […]
Facebook Ad Sizes and Specifications for 2024 | The Complete Cheat Sheet
Facebook has probably the most sophisticated advertising system of all social networks. This makes sense. Facebook has by far the most users of any social […]
The Drum
User acquisition plays a crucial role in the success of any app or mobile product strategy Without a consistent influx of new users, it is […]
9 Best Advertising Intelligence Tools to Supercharge Your Marketing
Within the challenging and ever-changing business environment, keeping an eye on your competitors’ advertising strategies can give you a serious advantage. But how do you […]
Mobile dominates total gamers in America
A new report by Insider Intelligence and eMarketer examines America’s gaming industry, and mobile’s place in it. Mobile undoubtedly dominates in terms of total users, […]
What does Roblox’s new ad network look like?
Last month Roblox, the game creation platform, announced the launch of its new advertising network, the Roblox Partner Program. Now that it’s out, what do […]
Top 8 Crypto Ad Networks for 2024
Crypto ad networks have become more popular in recent years, thanks to the attention given to Bitcoin and other cryptocurrencies in the investment landscape. Crypto […]
Meta Is Reverting To SKAdNetwork 3 Due To A Bug In Apple’s Attribution Tech
Less than two weeks after finally ramping up its adoption of SKAdNetwork 4 (SKAN 4), Meta is rolling back to version 3 following a bug […]