Messing around with API proposals in a sandbox environment is one thing. Operationalizing them so they’re eventually usable in the real world is another. On […]
Category: Mobile ad networks
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Monetize: What It Means, How It Works, Types, and Examples
What Is It to Monetize? “Monetize” refers to the process of turning a non-revenue-generating item into cash. In many cases, monetization looks to novel methods […]
X rolls out new ad format that can’t be reported, blocked
X, the Elon Musk-owned platform formerly known as Twitter, has begun serving its users with a weird new ad format and it’s one of the […]
Replai’s New AI Service Offers Marketers a Revolution in Ad Creation
One of the biggest challenges facing mobile games marketers – the creation of engaging and easily updated creative content – may have become far simpler, […]
Gamelight hits top five global ad networks
Gamelight, the German user acquisition company has been making headlines in the mobile market space lately. Previous Singular Market Snapshots showed that Gamelight covers 12 […]
Is this the end of GAM networks on mobile?
For the last few years, Google Ad Manager reseller networks have been one of the most profitable ad monetisation hacks in mobile advertising. By using […]
Mobile Advertising IDs: Instruments for Targeted Ads and Privacy Compliance
Ever heard of the Mobile Advertising ID (MAID)? It has other names like IDFA and GAID as well. Here’s a hint – Add that to […]
RTX Division to Deliver 5G Mobile Ad Hoc Networks for DOD in $6.6M Contract
RTX’s BBN division will lead a team to create multi-hop mobile ad hoc networks for the Defense Department. The Opportunistic eXtemporarY 5G Encrypted Network capability […]
Gamelight ranks among Top 5 ad networks globally, Singular’s analysis reveals
The German user acquisition company has been making a lot of headlines lately in the mobile market space. Previously, the Singular Market Snapshot showed that […]
Harnessing the Power of Mobile Ad Networks
Accounting for 14% year-on-year growth in 2022 to a total of $336bn (~£263bn), mobile ad networks have gone from strength to strength. A critical, and […]